Solution by segment
Fruit growers
The farm's operating system: field, costs, irrigation, plant health.
Audience
Who it's for
For fruit growers ready to leave spreadsheets and WhatsApp behind as their operating system.
Diagnostic
Typical pain points
- Day-to-day operations run on WhatsApp and spreadsheets that get updated late and poorly.
- We don't know the per-block cost in real time, nor which tasks are still pending.
- Irrigation and crop protection depend on personal notebooks that vanish with the owner.
- Each certification or audit becomes a manual project starting from scratch.
- Agronomic decisions are made on last year's data, not the current season.
Stack
Recommended stack
Logbook & work orders
One living logbook for the field. Assign, execute, verify.
Cost per block
Know the real cost of each block — without waiting on the ERP.
Irrigation & water management
Decide how much to irrigate with data: ETc, soil, weather, pumps.
Plant nutrition & health
Plan, execute and verify PHIs and applications with MRL traceability.
Impact
Expected impact
16-25% better yield per block and certifications up to date.